Drake University hoped a bold, blue "D+" on a direct-mail piece and its admissions website would grab the attention of high school kids inundated with same-old, same-old college recruitment material.

DES MOINES, Iowa (AP) - Drake University has pulled the "D+" logo in its new marketing campaign from its Web site after some gave it a failing grade. Some faculty, students and alumni said it was ...

Drake officials asked for edgy and out-of-the-box when they hired Cedar Rapids, Iowa-based Stamats Communications, which specializes in higher education marketing, to help craft a new marketing ...

DES MOINES, Iowa (AP) — Some professors, students and alumni at Drake University have given a failing grade to the logo for a new marketing campaign aimed at recruiting high school students: a great ...

DES MOINES, Iowa (AP) — Drake University has pulled the 'D+' logo in its new marketing campaign from its Web site after some gave it a failing grade.