The new framework helps U.S. and global B2B marketers drive a higher-quality pipeline through first-party data, verified content engagement, and privacy-first execution.

When everyone trusts the numbers and speaks the same analytical language, finance empowers the organization to make faster, ...

Imagine this: you’ve just received a dataset for an urgent project. At first glance, it’s a mess—duplicate entries, missing values, inconsistent formats, and columns that don’t make sense. You know ...

Rehan Jalil is CEO of cybersecurity and data protection infrastructure firm SECURITI and ex-head of Symantec’s cloud security division. While data collected by organizations is critical for driving ...

Many of the systems running portfolios were created years ago to fit public asset needs, but as investor tastes evolve, so too will the need for new data infrastructure While private market ...

“Marketers must adopt an ethical data framework to engender trust with their customers,” said Professor Chris Speed, chair of design informatics at the University of Edinburgh and Stewart Room, ...